Digital Marketing Agency in Boston MA

Katama Consulting Group is a full-service digital marketing agency that provides outsourced marketing services to businesses that are looking to accelerate lead flow and revenue. We’re a team of innovative, creative, and passionate individuals who love to problem solve and collaborate. Our forward-thinking approach has made us one of the most regarded marketing agencies in the industry.

Digital Marketing Agency in Boston MA

Our Story

Katama was born while vacationing on South Beach. Every evening Deirdre ventured into town to explore all of the small businesses; all with such flair and character. She fell in love with the charm of the brick and mortar retail shops, the friendliness of the employees behind the coffee shop counters, and white glove hospitality she experienced at each inn, hotel, and restaurant.
Her interactions with these busy business owners ignited an idea to provide these companies with a team of industry experts to optimize their marketing and growth strategy. And so, Katama came to life.

Meet the Team

Our team of consultants work tirelessly to deliver modern, impactful, and creative marketing and growth strategies. We only hire the best and brightest. 

Deirdre Cusack

Managing Director

Deirdre is an energetic professional with a passion for helping others through her communication and critical thinking skills. Her sincere and genuine interest in others and strong, intuitive understanding has allowed her to be aware of, and responsive to the needs and goals of her clients and partners.

As Managing Director, Deirdre leads the team in building the running Katama, powering it’s growth and capabilities. She is a trailblazer, responsible for strategy, business development, day-to-day operations, and overseeing and leading Katama’s fast-growing business.

Deirdre’s background consists of recruiting, sales, project management, and operations within the tech industry–most recently at a Boston based Fortune 500 Company.

Her drive is altruistic, directed at working with and for others. She has a strong, intuitive understanding of team cohesion, dynamics, and interpersonal relations. She is most energized when in a collaborative, socially focused environment, where her strengths can be most effectively utilized.

Terah Paluba

Lead Content Strategist

Terah has been a professional writer for well over a decade and provides copy writing and editing, process consulting, and content management services. Terah’s goal is not only to provide your business’ value through her writing, but strives to make your products and services easy to understand, helping your business succeed. The deliverables she provides helps your company increase sales, decrease internal and external queries, increase employee knowledge, and  increase employee retention.

There is no question that you will see an immediate return on investment and a clearer understanding of your products, services, processes, and messaging. Good, clear, and direct writing convesy to your clients your commitment to doing what is necessary for a quality outcome. 

Terah helps businesses achieve more than content; she helps businesses communicate their vision, goals, and capabilities. She works through organizational and departmental processes, helps refine them, and provides high-quality assets to her clients. She also has extensive experience getting companies started with knowledge management platforms and policy copy writing. Terah loves to help companies build their  organizational “manifesto,” one step at a time. 

Josh Ludin

Lead Website Designer & Developer

Josh manages the web design and development efforts for Katama. His focus is on designing efficient, high conversion websites and applications that drive desired user behaviors.

Josh has been working on understanding Google’s search algorithm and managing Adwords accounts for over a decade. He has worked with over 500 clients across various industries, helping companies generate business through electronic platforms. 

Josh can help your business create a website from design concept to a completed, polished, and professional website. He and his team can also help maintain and update existing websites – so you don’t need to recreate the wheel!

Alexis Reed

Lead Marketing Designer

As a highly creative and multi-talented experiential marketing and communications wizard, Alexis researches, conceptualizes, and creates innovative designs and immersive storytelling solutions. Throughout her almost 10 years in marketing, she’s worn many different hats. As a freelancer and Marketing Director for multiple companies, Alexis has run the marketing gamut. From email blasts, public relations, and web marketing to copywriting, video, and print production, you name it, she’s done it. 

Alexis’ marketing strategies are rooted in diversity, equity, and inclusive best practices to strengthen organizational performance and create a positive experience from employees to stakeholders that creates an environment for maximum ROI. As an accomplished marketing, design, and communications leader with almost a decade of experience from startups to Fortune 500 companies in many industries, she has consistently developed and executed strategies that drive significant growth and exceptional brand storytelling. Alexis has a proven track record of building and leading high-performing teams and aligning the marketing department with organizational goals.

Sam Borjeson

2022 Summer Intern

Sam Borjeson is an incoming senior at Babson College concentrating in Marketing. When applying to college, Sam was looking for a strong business education, but also wanted to continue her soccer career at the collegiate level, which made Babson the perfect fit. Balancing a rigorous academic workload along with soccer definitely keeps her busy, but has taught her the importance of time management and teamwork; skills she feels will be beneficial in the work world.

Sam gained some marketing experience with branding and website development at previous internships. She is thrilled to be a part of the Katama team this summer to learn the ins and outs of a marketing and growth strategy firm. 

Molly Roy

2022 Summer Intern

Molly Roy is a rising senior at Babson College pursuing a concentration in Marketing. She grew up in Wilbraham, Massachusetts and spends her summers in Westerly, Rhode Island. When deciding on a college, Babson was the perfect fit for her as she wanted a strong business school that also allowed for time to play soccer at the collegiate level. Through soccer, Molly has learned the importance of leadership, discipline, as well as the importance of teamwork, which she deems are beneficial qualities to bring to the workforce.

Molly has gained marketing experience through creating and running social media platforms in a previous internship. She is excited to be a part of the Katama team this summer to gain real-world experience and learn new marketing and sales strategies.